While most morning meals are prepared at home, on-the-go and away-from-home breakfast occasions are expected to experience some growth through 2027, driven primarily by Gen Z and millennial consumers. 

The report, “CPG Private Brands Update,” provides an update on the store brand landscape, and identifies retailer opportunities to increase demand for their own brand and private brand offerings.

"Exploding energy costs, crop failures, and supply chain disruption are all forcing companies to future-proof existing business models or bear uncertainty and increased cost implications," says Regan Leggett, foresight leader, NielsenIQ. 

Ideal candidates are market-validated companies with compelling founders and innovative products in hot categories. Brands can be from a wide range of areas in CPG, including food, beverage, apparel, personal care, and household products.. 

The Naked Market, a next generation CPG business building a portfolio of food & beverage brands, announced it has raised $27.5 million in Series A funding. Integrated Capital led the round with participation from Great Oaks Venture Capital, Pacific Tiger Group, Sope Creek Capital and Clearco.