DuPont will use Booth # 5015 to showcase its cutting-edge science and solutions to those baking challenges. DuPont offers ingredient technology in applications across the baking industry, including yeast-raised sweet goods, cakes, tortillas, flatbreads, pan breads, buns, rolls, bagels and fillings, glazes and toppings. 

The strategic decision to co-locate the two events was based on extensive research conducted amongst visitors and exhibitors. Over 65% of exhibitors stated that they would support an annual co-located Fi Europe and Hi Europe, and 75% of visitors confirmed that they would visit the show every year.