What some thought was temporary adaptation to an unexpected retail store challenge, has proven to be a transformational period for our industry with eCommerce in the forefront.
The events of 2020 have upended almost every norm across the globe. The impact has been felt deeply in the most fundamental areas of our lives, including all things food-related.
In the world of eCommerce, there is never a pause from innovation and the unexpected. Moving into 2020, there are three trends, among many, dramatically impacting the future of food and beverage brands and their path to market.
Online grocery sales projections vary wildly, so I’m siding with Nielsen's forecast of $100 billion by 2022. Regardless of the exact figure, the pace of change in retail grocery is accelerating.