Market researcher Mintel Group Ltd., Chicago, covered the breakfast foods market with two extensive reports last summer, a “Frozen Breakfast Foods-US” study last July; and a “Hot and Cold Cereal-US” report in August.
Rolled out in 2014, the national consumer education and promotion campaign was called, “Frozen. How Fresh Stays Fresh.” In part, it debunked belief that fresh is nutritionally superior to frozen.
Without a doubt, Mintel’s new product trends presentation (complete with global new product sample tasting) always is a highlight at Prepared Foods’ annual New Products Conference. On the heels of this year’s event, our Mintel friends already are looking at 2016’s top trends.
Rich Products was established by product innovation. Today we find this private, 70-year-old company is equally committed to new product and process innovation.
This is one of my favorite times of the year—when we learn about some of the top new products at retail and foodservice. Each spring, Information Resources unveils its annual look at supermarket “Pacesetters” ranked by first year sales. Shortly afterward, foodservice industry judges help the National Restaurant Association recognize Food and Beverage Innovation award honorees. Respectively, you can find these stories on pages 23 and 25.
Welcome to Prepared Foods’ annual retail food and beverage trends report. It’s an all-inclusive look at category dynamics and product development trends across as many as 12 product categories.