Few food issues have attracted as much recent attention as high fructose corn syrup (HFCS). From the Corn Refiners Association to mommy bloggers, everyone seems to take a strong position on the issue, and the pendulum seems to be swinging away from high fructose corn syrup.
Cereals and bars offer the nutrition, convenience, value and taste consumers seek. Functional ingredients, all-natural, organic and allergen-free claims, as well as satiety and sustained energy benefits, are all on the rise.