Kerry Hughes

Kerry Hughes

Kerry Hughes, MS, principal for EthnoPharm, is an ethnobotanist, herbalist, and author with a 20-year record of success in natural product development. EthnoPharm specializes in global natural product development and education, innovative product formulation, and nexus-of-market opportunity identification. Hughes is driven by a "tenacious fascination with the potential health-enhancing role plants can play." With a focus on ethnobotanical discovery and strategic innovation, Hughes and EthnoPharm continue to expand the boundaries of new natural product development, catalyze applied phyto-product breakthroughs, and bring to market new, efficacious, and profitable products that not only heal people but help protect the threatened global biodiversity.
Articles

ARTICLES

Tasty Food Also Good for You -- June 2007

Kerry Hughes
Kerry Hughes
June 5, 2007
A new report entitled “Ingredients Affecting Health and Wellness: Innovations and Trends to Watch in 2007” from Packaged Facts confirms, “The buzz is on as omega-3 fatty acids, exotic pseudograins, antioxidants and other high-profile wellness ingredients continue to flood grocery shelves.
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Body-building Pizza? - April 2007

Kerry Hughes
Kerry Hughes
April 8, 2007
Imagine your child standing in line for his/her school lunch. Today your child decides to make a healthy choice—pizza! Functional foods are appearing in all avenues of convenient eating, and a school lunch pizza fortified with whey protein is just one example.
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Whey Hot -- February 2007

Kerry Hughes
Kerry Hughes
February 2, 2007
According to Beverage Marketing Corp., the size of the U.S. energy drink market is over $650 million. Although Red Bull’s market share has begun to slip, it is estimated there
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The Flavor of Protein

Kerry Hughes
Kerry Hughes
January 1, 2005
The demand for high- protein bars and beverages will continue to increase over the next few years, despite a recent downward trend,” reports David Browne, director of content development at SPINS (San Francisco) a natural products reporting agency.
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