This product is the latest in DripDrop’s arsenal aimed at combating dehydration, a condition affecting up to 75% of the US population at any given time. The need has never been greater amid a wave of summer heat, wildfire season and a COVID-19 pandemic.

One of the nation’s top macro trends involves “the quest for rest,” or the wide range of foods, beverages and supplements designed to encourage sleep, relaxation, and stress relief.

Blendtopia’s prepackaged frozen smoothie kits set consumers up for wellness success with optimal convenience and without complication—simply blend with 12oz of liquid. The smoothie kits contain chia seeds, goji berries, wheatgrass and more.

CP Kelco, a global leader of nature-based ingredient solutions, is proud to announce that its newest innovation, NUTRAVA™ Citrus Fiber, won the 2020 Ringier Technology Innovation Award for Creative Plant-Based Product (Food & Beverage Ingredients category). 

Healright announced that its micronutrient-dense food-based solutions for serious health conditions are now available for pre-sale at Healright.com. Healright operates in the “Food As Medicine” revival, an ancient approach to wellness using food to treat serious health conditions.

Pioneering life sciences company, Amazentis, announced new clinical findings and the commercial launch of Timeline Cellular Nutrition in the United States. After a decade of research by leading scientists and medical doctors, Timeline Nutrition offers Mitopure™, a highly pure form of Urolithin A proven to help counter age-associated cellular decline and improve muscular strength.

While prevention and wellness remain top concerns, the coronavirus pandemic has prompted US supplement consumers to change their diet and supplementation to boost immunity, according to a new survey.

Soylent Nutrition, Inc., the makers of Soylent complete nutrition beverages, powders & bars, rolled out improved, better-tasting versions of its drinks. This is the most recent display of how the seven-year-old food tech start-up is shaking things up for the better under its new leadership.

Earnest Eats introduced two new formats to its growing portfolio of nutritious whole grain breakfast solutions, Protein + Probiotic Instant Oatmeal Packets and Superfood Instant Oatmeal Packets. Each new line offers convenience of instant oatmeal packets while making clean, powerfully nourishing, non-GMO food more affordable and accessible.  

Emerging health-food and lifestyle brand, MCTco, launched three new "boosted" flavors to its line of MCTBars: Berry Beautiful, Lemon Boost and Banana Beautiful. Each of the new bars furthers MCTco's commitment to taste and nutritional functionality, while maintaining the brand's signature standards of being keto-friendly, non-GMO, gluten-free and collagen-based superfood snack bars.