TRUFF, a brand known for its hot sauce with a unique blend of truffles and spice, announced its first-ever category expansion with the launch of TRUFF Pasta Sauce. Using the same flavor profile and design that catapulted TRUFF's Hot Sauce into social media communities, TRUFF's Pasta Sauce brings an elevated option to the rapidly growing $7B pasta sauce market.

A longtime leader in gluten free baking essentials, Bob’s Red Mill expanded its baking mix portfolio with four Grain Free Baking Mixes. Made with premium ingredients like organic coconut sugar and almond, coconut and cassava flours, these easy-to-use mixes are gluten free, paleo friendly and Non-GMO Project Verified, and they go from package to pan in just a few steps.

McCormick & Company Inc., a global leader in flavor, announced that it has signed a definitive agreement to acquire the parent company of Cholula Hot Sauce®, a premium hot sauce brand that delivers authentic Mexican flavor, from L Catterton, for $800 million in cash.  

With a combination of sesame seeds, salt, poppy seeds, dried garlic and dried onion, SeaPak Everything Bagel Butterfly Shrimp is the latest introduction from the frozen seafood company.

M&M'S Sugar Cookie is officially available in stores and online at MMS.com. Created exclusively for the holiday season, M&M'S Sugar Cookie features a white chocolate, sugar cookie-flavored shell with a crispy center and can be an addition to seasonal traditions. 

Jeni's Splendid Ice Creams released its holiday flavors.

Hooray Foods debuted an innovative meat-free bacon with a 300-store rollout in Whole Foods. The brand is breaking through barriers to entry with a product that looks like bacon, sizzles like bacon, smells like bacon and tastes like bacon, but instead puts health, environment and animal welfare first.

OREO is letting customers customize cookies.

Philadelphia Cream Cheese is unveiling the next-generation cheesecake kit: The Philly Series 5. It’s a holiday gift and an advancement in cheesecake technology.

The drumstick-shaped dark meat nugget is inspired by traditional sides like cranberry sauce and stuffing, while the turkey-shaped white meat nugget is inspired by everyone's favorite Thanksgiving vegetable: sweet potato.