The FDA considers the term “natural” to mean that nothing artificial or synthetic (including all color additives regardless of source) has been included in, or has been added to, a food that would not normally be expected to be in that food.
Breakfast items like cereals, omelets, and hash browns have become popular as snacks. Meeting this trend from the other direction, such comfort and enjoyment, coupled with convenience and variety, are increasingly repositioning snacks as replacements for meals.
AIDP Inc. to distribute California-grown mushroom ingredients from Sempera Organics
April 12, 2023
AIDP, Inc. is bolstering its wide-ranging nutraceutical ingredient line with an extensive line of California-grown mushroom extracts, powders, and blends from Sempera Organics, Morgan Hill, Calif.
Lu Ann Williams, Innova Market Insights’ Co-Founder and Global Insights Director, discusses consumer interest in natural and organic attributes and their impacts on new foods and beverages.
Fast-growing hydration brand introduces trending flavor to its existing ready-to-drink beverage lineup and enters multi-functional powders category
March 22, 2023
Strawberry Lemonade, the latest flavor of their functional hydration and wellness beverages, brings a refreshingly sweet and mildly tart addition to the core Complete Hydration™ beverage line.
New sweet treats contain 130 calories, and are available in four varieties
March 7, 2023
Creamy and indulgent, these bars are just like the classic ice cream truck favorites but are non-dairy and gluten-free, Non-GMO Project Verified, 130 calories or less and made with organic and fair-trade ingredients.
Move expands flavor solutions into Canada and the Northeastern US
February 22, 2023
With this acquisition, OC Flavors solidifies its position as a top provider of high-quality, customizable flavor solutions and expands its footprint into Canada and the Northeastern US to better serve the food and beverage industry.
Organic food and beverage innovation evolves with new approaches to R&D, marketing and trade association support
February 15, 2023
Seeing an opportunity to help improve public health through food, Kellogg petitioned the FDA to review fortification regulations for cereals and grain-based bars with Vitamin D, a nutrient of concern among Americans.
Kellogg petitioned the FDA to review fortification regulations for cereals and grain-based bars with Vitamin D
January 25, 2023
More than 90% of Americans do not consume enough Vitamin D1. Recommendation intakes are difficult to achieve through natural food sources like fatty fish, egg yolks and certain mushrooms.