In the UK, Kraft Foods has added a mini variety of its Bubbly chocolate bar under the Cadbury banner. This “self-eat” version is in a smaller format and joins its larger-sized sibling, which launched earlier in 2012.
According to international market analyst Euromonitor, consumers are snapping up more Snickers bars than M&M’s, with global sales expected to surge to $3.57 billion in 2012 to capture 1.8% share of the market.
Kellogg Co. and Wilmar International Ltd. have entered a joint venture for the sale, manufacturing and distribution of Kellogg’s cereal and Pringles snack foods brands in China.
Ralston Foods Foodservice has prepared four snack mixes for on-the-go foodservice sales. Varieties include Traditional, Cheddar, Sweet & Salty Honey Nut and Ultimately Bold. Each variety comes packaged in an 8.75oz bag.