The latest trends include fun videos and commercials for their products that consumers can watch while eating the confectionery. One of the pioneers of “snackertainment,” in which the real and the digital worlds merge, is food giant Nestlé. In a marketing campaign with Internet leader Google, it has the red rectangular wrappers of “have-a-break” KitKat printed with QR codes that lead directly to the manufacturer’s own “YouTube my Break” channel.

Recent market research has shown that morning is no longer the primary time when cereal is consumed, and young adults now consume it just as much as kids.

The percentage of consumers who make an extra effort to buy local should crack 50% within the next couple of years.

This year’s 2016 Trends Report from the Foodservice Packaging Institute revealed key industry shifts that focused on industry changes being driven by the generational influence of millennials.

Boomers, ages 60 and up, on the other hand, decreased their consumption of fresh vegetables by 30% and frozen vegetables by 4% over the same period.

This comes as the inherent benefits of plant-based products are being actively marketed to a more health conscious consumers.

Expect to see a rise in both “slow” and “fast” claims, as well as more products designed to help people unwind before bedtime, sleep better and restore the body while they rest

The reasons for the steadfast confidence of African-American consumers are many and complex. To begin, despite the growing chasm between the very rich and the rest of American society, there are strong empirical reasons for African-Americans to believe that upward mobility remains achievable for them.

Anytime Energy products will join the trusource™ lineup this fall.

Disruption is more important than ever before as curated information “bubbles” leave consumers with a lack of diverse content and viewpoints.