Half of all Americans agree that it’s worth paying more for a brand that supports socially-responsible causes
March 3, 2021
The rise in social justice, diversity, and equality engagement following the deaths of George Floyd, Breonna Taylor, and Ahmaud Arbery in the spring/summer of 2020 resulted in many companies and brands asking themselves what purpose they should serve for consumers and what role they should play in that moment.
US consumers think clean label matters when grocery shopping
March 1, 2021
Even with the growing availability of meat alternatives, many Americans are reducing rather completely eliminating their consumption of animal proteins, with the added caveat that they are doing so while seeking out meat raised in more ethical manners with cleaner labels, reports Packaged Facts in the market research study Vegan, Vegetarian, and Flexitarian Consumers.
Consumers are more informed about alternative protein sources and are taking full advantage of their knowledge
February 26, 2021
The want of more protein in diets have US consumers seeking the macronutrient from a variety sources, reports The NPD Group. Protein, the nutritional counterpart to fat and carbohydrates, is considered the body’s building blocks, and can be found in a long list of foods, like seafood, meat, poultry, eggs, legumes, and vegetables.
The drive towards healthier choices in food and beverages has become so strong that it is even relevant to treats
February 24, 2021
The drive towards healthier choices in food and beverages has become so strong that it is even relevant to treating. Taste quality is essential to confectionery, sweet bakery, ice cream and desserts, however, formulating 'better-for-you' sweet treats can be challenging.
KÖE Organic Kombucha breaks down barriers to entry for kombucha category
February 24, 2021
KÖE Kombucha, fruit-forward, organic kombucha in a convenient can, released results from a recent consumer study on perceptions and challenges associated with the kombucha market. The findings reveal several untapped opportunities to welcome those unfamiliar with kombucha into the category.
Produce for Better Health Foundation's ongoing study shows fruit and vegetable consumption has declined nearly 10%
February 23, 2021
Despite decades of industry and public health efforts, America's fruit and vegetable consumption continues to decline, according to newly released State of the Plate: America's Fruit and Vegetable Consumption Trends research from the Produce for Better Health Foundation (PBH).
Consumers are more informed about alternative protein sources and are taking full advantage of their knowledge
February 23, 2021
The want of more protein in diets have US consumers seeking the macronutrient from a variety sources, reports The NPD Group. Protein, the nutritional counterpart to fat and carbohydrates, is considered the body’s building blocks, and can be found in a long list of foods, like seafood, meat, poultry, eggs, legumes, and vegetables.
Acosta COVID-19 report uncovers current consumer outlook and post-pandemic shopping intentions
February 19, 2021
Acosta, an integrated sales and marketing services provider in the consumer packaged goods (CPG) industry, released findings from its most recent COVID-19 shopper insights study. The research found that while the pandemic concern level is finally on the decline, shoppers acknowledge it will be a long time before things return to normal. Shopping and eating behaviors dramatically changed last year, and many shoppers plan to continue those new habits post-COVID-19.
Specialty Food Association Trendspotter Panel puts 2021 trend predictions to the test at Specialty Food LIVE!™
February 17, 2021
Pandemic-driven cooking and eating at home still prevail among food trends, said participants from the Specialty Food Association's Trendspotter Panel during Specialty Food LIVE!™, a virtual marketplace event held January 19-22. The Trendspotter Panel for Specialty Food LIVE! January 2021 included food analysts and experts from across the food and beverage industry.
The Innova Consumer Survey 2020 showed the top four reasons for considering plant-based alternatives were health, followed by variety, sustainability and taste
February 11, 2021
It's clear that the plant-based revolution rolls on and continues to evolve. And not only has it reached mainstream status—but now it might be described as a global phenomenon.