The new items are being launched by popular brands such as Trix, Cheerios, and Lucky Charms
December 11, 2023
General Mills offered a preview of half a dozen new cereals set to hit retail shelves in January 2024. The brands set to release new items include Trix, Cheerios, Lucky Charms, Reese’s Puffs, and Nature Valley.
The company introduces the products as it embarks on a journey towards regenerative agriculture
November 17, 2023
Wildway has built a regenerative organic supply chain and is bringing it to the breakfast aisle to set new standards in sustainability, flavor, and nutrition.
New cereal serves up whole grain goodness and is available in chocolate and strawberry flavors
November 1, 2023
With 5g of protein per serving, no color from artificial sources, no artificial preservatives and no artificial flavors, Quaker Chewy Granola is a breakfast cereal to help make mornings nutritious for the whole family.
Oterra introduces Simply Brown clean label caramel color alternative
October 24, 2023
Oterra, the world’s leading supplier of natural colors for food and beverage, is pleased to announce the immediate launch of its groundbreaking Simply Brown range. Expertly crafted from apples, the new range heralds a new era in Oterra's clean label caramel replacement solutions as part of our flagship FruitMax® coloring food range.
"Our mission at SOMOS is to bridge the gap between convenience, flavor, and our Mexican heritage, and our Salsa Macha is a great expression of that," said Miguel Leal, SOMOS Co-Founder and CEO. "These jars are packed with the vibrancy of Mexico and we're so excited to see that come to life on-shelf and drizzled on all types of food, day and night.”
Repole, a serial entrepreneur with a track record of building and selling profitable businesses, and his team, will partner with JUNKLESS founders, Ernie Pang and Larry Beyer to help the better-for-you chewy granola bar become the go-to choice in the category.
Surveys suggest that seven in 10 consumers regularly seek out food and drinks to help improve their digestive health1 and 75% of them consider fiber to be an effective gut health ingredient.
The new on-the-go breakfast product is available in three varieties, including Bacon & Velveeta, Ham & Colby Jack and Wiener & Cheddar
September 26, 2023
Oscar Mayer Scramblers are made by using two fresh eggs and are available in three varieties, including Bacon & Velveeta, Ham & Colby Jack and Wiener & Cheddar.
Pop-Tarts® embraces diner classics with latest flavor innovation
September 25, 2023
Offering consumers a moment of snacking indulgence, each bite of Pop-Tarts Frosted Chocolatey Chip Pancake delivers that classic taste of a fresh off-the-griddle pancake stack.