Breakfast, Cereals & Bars

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Available in flavors like Peanut Butter Cup and Chocolate Chip, thinkKIDS bars provide a balance of taste and nutrition with 7g of protein and 3g of fiber, while limiting sugar to 4g per serving. Each bar is also gluten free, GMO-free and made with no artificial flavors or colors.

For fans craving a breakfast that is wholesome yet convenient, Kellogg's Raisin Bran with Bananas provides real fruit and a good source of potassium. The addition of real banana slices is a simple, sweet complement to the crispy bran flakes, sun-ripened raisins, and whole grains and fiber.

Readers ascribed 44% of the vote to Enjoy Life Foods Grain & Seed Bars. Blake's Hard Cider New Kinder Cider Series finished as the runner-up, while third-place was shared evenly by Green Giant Fresh Vegetable Meal Bowls, Purely Elizabeth Single-Serve Vibrant Oats & Grain-Free Superfood Bars and Hostess Baseball CupCakes.

Sweetened with stevia, ONE Basix Bars offer a simplified take on traditional ONE Bars. Ideal for anytime snacks and treats, ONE Basix Bars are free of gluten, sugar alcohols and sucralose and are Kosher Certified.

With a purple star joining a new berry-inspired mix of red, blue and green iconic loops, new Wild Berry Froot Loops delivers on top flavor preferences – sweet and fruity – by balancing tangy and sweet berry flavors. 

The latest flavor combinations were identified after testing a range of concepts with thousands of teens and young adults.

The new Paleo Muesli Cup offers a grain-free alternative for people following a paleo- or primal-lifestyle, or those seeking a lower carbohydrate cereal option. Bob’s Red Mill first introduced a line of muesli 20 years ago, after founder Bob Moore returned inspired by his travels abroad.

Take a stroll through the fresh and frozen aisles to discover a variety of new, on-trend breakfast options.  Fresh, value-added shredded potatoes mixed with diced onions and peppers in the produce aisle are perfect for a quick and easy hash.  In the egg case, pre-made breakfast bowls offer a convenient meal incorporating whole ingredients including potatoes, veggies and eggs.  And in the frozen section, choose from a variety of breakfast burritos, sandwiches and bowls to accommodate virtually every dietary concern.

The Grain-Free Superfood Bars are powered by trending Reishi Extract, a known superfood for healthy immune function, detoxification, and overall health.

Just Crack an Egg offers consumers a hot, savory egg scramble in under two minutes, just by adding their own fresh egg. With a combination of convenience and freshness, Just Crack an Egg is a breakfast option for Americans with on-the-go lifestyles.