To create a health halo around products, brands are incorporating fresh fruit flavors, botanicals and superfoods into beverages.

The new flavor is the seventh in FaZe Clan's G FUEL flavor roster, which also includes the hits Battle Juice, FaZeberry, Ragin' Gummy Fish, Sour Blue Chug Rug, Strawberry Shortcake, and Tropical Rain.

The makers of Square One Organic Spirits – who developed a concept of organic vodka and botanical spirits more than 15 years ago – continued an innovative drive with the release of a collection of handcrafted certified organic ready-to-drink cocktails.

Faygo announced the return of popular flavor Pineapple Orange, which hasn’t been available in the Midwest for 15 years. The announcement is marked by a new campaign that aims to deliver the message of positivity and togetherness.

Consumers looking to avoid dairy and minimize sugar intake will enjoy the silky texture and mild flavor of Pacific Foods’ new Organic Reduced Sugar Oat Original Plant-Based Beverage.

Malt Products Corporation (MPC), a Saddle Brook, N.J., manufacturer of malted barley extract and other natural, nutritious sweeteners, has opened an Innovations Lab in Minneapolis to help its food and beverage industry customers test ingredients, experiment with new formulations and gain insight into critical flavor and stability properties. 

Regatta Craft Mixers, producer of award-winning, premium mixers, announced the expansion of its commercial team, adding four new professionals to the company’s sales and marketing departments

Califia Farms introduced an enhanced line of nutritious, plant-based milks made from pea, oat and sunflower proteins. The new milks deliver a complementary blend of nine essential amino acids.

Calypso, the originator of the flavored lemonade category, launched a line of light lemonades, Calypso Light, in four fan-favorite flavors: Ocean Blue Lemonade, Strawberry Lemonade, Original Lemonade, and Southern Peach Lemonade.