The new varieties feature flavor combinations pairing mainstream fruit flavors with trending but less-expected tastes
March 12, 2021
AHA added more fizz and flavor to its lineup of refreshing sparkling waters, a little more than a year after debuting on US store shelves. The brand will unveil two new calorie-, sodium- and sweetener-free flavors: Raspberry + Acai and Mango + Black Tea.
Move expands company's presence in premium functional water segment
March 8, 2021
Nestlé USA announced that it has acquired Essentia Water, a premium functional water brand headquartered in Bothell, Wash. Essentia pioneered ionized alkaline water more than twenty years ago and is the leading brand in that space in the US.
Caffeinated sparkling water with real fruit juice will exclusively launch at Walmart
March 5, 2021
Ocean Spray Cranberries, Inc., an agricultural cooperative owned by more than 700 farmer families, introduced Ocean Spray Wave™, a naturally caffeinated sparkling water with a splash of real fruit juice.
New flavors include Kellogg's® Froot Loops®, Kellogg's® Krave™ and Kellogg's® Frosted Flakes®
March 4, 2021
Carnation Breakfast Essentials® Nutritional Drinks has collaborated with some of the most beloved cereal brands to launch new Carnation Breakfast Essentials® Flavored Nutritional Drinks packed with the same protein, vitamins and minerals as the original Carnation Breakfast Essentials® Nutritional Drinks. The new flavors include Kellogg's® Froot Loops®, Kellogg's® Krave™ and Kellogg's® Frosted Flakes®. In addition, Carnation Breakfast Essentials® Nutritional Drinks comes in a Golden Grahams™ flavor.
Ample demand exists for products that promote health and wellness, especially products that improve overall health, boost immunity, increase energy and alleviate stress
Ringing in the New Year is a time for reflection and re-evaluation of life choices. Many consumers start by setting goals for self-improvement to make the coming year better than the last. After a tremulous 2020, improving overall health and wellness is at the top of the list.
Innovation in plant-based foods and beverages seen as critical boost to long-term growth
March 1, 2021
The Martin Bauer Group, a global manufacturer and provider of quality teas and botanicals, announced that it has acquired a majority interest in Power Brands. Power Brands is a leading beverage development, formulation, production, and marketing service company based in Los Angeles.
New mixers deliver real juice and no artificial sweeteners for an easy cocktail mixer alternative
March 1, 2021
PepsiCo is shaking up the cocktail mixer category with the launch of Neon Zebra, a new line of non-alcoholic cocktail mixers with a vibrant personality that offers a shortcut to cocktails in seconds.
The company is poised to offer partners and customers the opportunity to meet consumer needs and expectations while embracing current food and beverage trends and advancements in the market
February 26, 2021
By expanding its capabilities to address the growing consumer interest in functional beverages, the company is poised to offer partners and customers the opportunity to meet consumer needs and expectations while embracing current food and beverage trends and advancements in the market.
Comax Flavors has released new primary research on consumers’ behavior, usage, and attitudes towards all protein products—including powders, drinks, bar, bakery foods and other related snacks.
KÖE Organic Kombucha breaks down barriers to entry for kombucha category
February 24, 2021
KÖE Kombucha, fruit-forward, organic kombucha in a convenient can, released results from a recent consumer study on perceptions and challenges associated with the kombucha market. The findings reveal several untapped opportunities to welcome those unfamiliar with kombucha into the category.