The new ciders will begin appearing at on- and off-premise accounts this month, says Alejandra de Obeso, Strongbow brand director. In turn, the original Strongbow hard cider is expected to be completely phased out at retail before the end of April, she notes.

Krispy Kreme, Winston-Salem, N.C., and Massimo Zanetti Beverage USA, Portsmouth, Va., announced a multi-year licensing agreement for Massimo Zanetti to roast and distribute Krispy Kreme coffee for sale in grocery, mass-merchandise and club stores as well as online at www.amazon.com.

To encourage consumers to embrace the “sour face” in a fun and responsible way, Smirnoff is challenging those of legal drinking age to post photos of their sour faces on social media using the hashtag #myfacewhen I tried a shot of new Smirnoff Sours.

Suja Juice Co., a cold-pressured (otherwise known as HPP High Pressure Processing) juice company, announced the close of a financing round in excess of $20 million dollars.

The original gazpacho soup boasts an exotic history as blended as its fresh, nutritious ingredients, with influences from Greece, Italy and Africa – finally perfected in Spain. Made in Miami, Tío Gazpacho takes this classic chilled mash-up and turns it on its head, with three bold variations, all organic and alive with ?flavor. Perfect for a healthy snack or lunch on the go.

Promised Land®, a line of all natural dairy products, announced the debut of Salted Caramel Latte flavored milk.

BAILEYS® Coffee Creamers, the line of premium non-alcoholic flavored coffee creamers, announced two new flavors to its product lineup.

Brynwood Partners VII L.P. announced that its majority-owned portfolio company, Harvest Hill Beverage Company, has signed a definitive purchase agreement to acquire American Beverage Corporation from Wessanen for approximately $55 million.

Campbell Soup Company is innovating the shelf-stable juice category with the introduction of NEW V8 Vegetable and Fruit Juice Beverages.