Overjoyed high-quality products can be found throughout the store in key categories including bakery and décor, snack mixes, candy, cookies and celebration supplies.
The Kearney Private Label Report shows an industry with the wind at its back, with positive demographic trends, category proliferation that fills in gaps in national brands’ portfolios, the quality-to-value equation being increasingly recognized by shoppers, and a strong potential boost to retailer economics.
Well Market brings 40 new snacks, beverages and groceries to the shelves of CVS Pharmacy stores nationwide and on CVS.com, and will continue rolling out through end of year.
The new private brand aims to make elevated culinary experiences accessible for all
May 19, 2024
As part of Walmart’s mission to make quality, great tasting food accessible for customers, the retailer announced its latest private brand innovation, bettergoods: a new elevated experience that delivers quality, unique, chef-inspired food at an incredible value.
The report, “CPG Private Brands Update,” provides an update on the store brand landscape, and identifies retailer opportunities to increase demand for their own brand and private brand offerings.
Kroger® Mercado celebrates the tradition of Latin American foods with authentically inspired products. The line includes a range of items including core Hispanic ingredients needed to make a favorite treasured recipe to sweet and refreshing beverages.
IRI report explores private brand recovery amid inflation and economic uncertainty
December 7, 2022
“While consumers have historically navigated to store brand products to save money during challenging economic times, we’re seeing that only modest gains have been made in private brand’s share of the consumer wallet this year,” said Mary Ellen Lynch, principal, center store solutions, IRI.
Walmart, Albertsons, Sprouts among retailers honored for store brand innovation
November 16, 2022
Walmart’s Sam's Choice™ oatmilk chocolate bar; Albertsons’ Signature Reserve™ ravioli with porcini mushrooms and truffle; and biodegradable household cleaner from Sprouts Farmers Market are among PLMA’s 2022 Salute to Excellence award winners for store brand innovation.