Coconut water has emerged in the U.S., and with a 925% increase in coconut water beverage launches from 2005-2010, this activity is likely to continue, as consumers become increasingly familiar with its benefits and flavor.
With children now regularly eating out at restaurants, watching TV cooking shows with their parents and being exposed to new foods while traveling, the days of basic fare have gone.
Traditional "kid fare" items, such as hot dogs and PB&J, are being moved aside for more sophisticated and healthy options with bold, authentic and fusion flavors.