The new fruit snacks are 100% sugar-free and are free of gluten, fat and preservatives
June 14, 2023
According to a Comprehensive Research Report by Marketing Research Future (MRFR), the global market for sugar-free treats is projected to increase by 6.9%, reaching almost $7 billion by 2030.
Sugar reduction claims continue to drive beverage market and beyond
June 14, 2023
For a variety of reasons, consumers have expanded the scope of their demand for products featuring low or no sugar content. In response, food and beverage formulators have invested in research and development to uncover further innovative approaches to ingredient technologies. In tandem with the consumer and industry momentum in the sugar reduction category, additional market forces may contribute to future investment in sugar reduction product development. Prices of raw sugar and cocoa touched 10-year and seven-year highs respectively in April 2023, The Smart Cube reports, due to tight supply and rising demand for both commodities.
Limited Edition Extra Strength Shot is the latest in 5-hour ENERGY flavor innovation
June 7, 2023
The Tidal Twist is a tropical tsunami of flavor featuring the proprietary 5-hour ENERGY Extra Strength blend containing B-vitamins, amino acids, nutrients, zero sugar and caffeine.
New hydration supplement contains zero sugar or artificial sweeteners
May 31, 2023
The innovative product is set to revolutionize the energy and hydration market by providing a versatile and clean alternative that can be consumed directly or mixed with a beverage.
The new drinks are available in flavors such as Lemon Lime, Orange Mango, Tropical Punch, Blue Raspberry, and Strawberry Watermelon
February 8, 2023
Packed with ingredients to support next-level energy, these on-the-go beverages are vegan-friendly, contain zero sugars, 200mg Caffeine, 300mg Electrolytes, and only 10 calories.
The new carbonated soft drink is available in regular and zero sugar varieties
January 27, 2023
STARRY, using the tag line, "STARRY Hits Different," brings a new lemon lime flavor to the mix for a consumer who is purportedly optimistic about the future, bringing a sense of daily irreverence.
Pepsi doubles down on zero sugar category with a new formula in the US
January 17, 2023
The upgraded Pepsi Zero Sugar recipe uses a new sweetener system to land a more refreshing and bolder taste profile than the previous Pepsi Zero Sugar varietal.