Company meets rising consumer interest in ingredients supporting mental wellness, immunity and gut health
March 2, 2022
In addition to containing 10 live and active probiotic cultures plus heart-healthy beta-glucans, the new product line features a variety of functional mushrooms and adaptogens, and will be offered in three unique flavor combinations.
This month’s collection includes creamers made with mushrooms and probiotic juice shots for better moods
February 16, 2022
"Health-conscious individuals generally choose to supplement with vitamins and minerals each day for various reasons, either they have a known deficiency, they have nutritional gaps in their diet, or they like having that extra insurance for their health and wellness goals," said Bryon McLendon, Nutrishop founder and CEO.
This beverage is made with no calories, no carbs, and no sugar
February 7, 2022
The new refreshing and hydrating flavor delivers a tart, sunny flavor with crisp, bold hops. Like all HOP WTR beverages, this brew is made with no calories, no carbs, and no sugar.
Pioneers in mushroom coffee introduce line of powder creamers to upgrade coffee routines with more health benefits
January 5, 2022
Four Sigmatic Functional Creamers transform an ordinary cup of coffee into an extraordinary functional beverage by combining creamy coconut and real vanilla or real cacao with MCT Oil, adaptogens, and an effective dose of functional mushrooms.
New health and wellness immunity shot contains adaptogenic mushrooms
December 15, 2021
Functional food company So Good So You launched its first formulation powered by adaptogenic mushrooms. Immunity Blueberry Clementine includes organic Shiitake, Maitake and Reishi mushrooms and provides 100% of an adult's recommended daily value of Vitamin D3.
The new line of bars contains adaptogens, nootropics and organic botanicals
September 29, 2021
The new line contains four varieties: Energy, Focus, Immunity and Calm. Smpl simplifies the way consumers access superfoods by eliminating powders and pills in exchange for a healthy product that is available on the go.
Scouting the next ingredient trend to sprout up in new foods and drinks? The supplement market shows health-conscious consumers are learning more about botanical ingredients—and leaning toward them in new supplement purchases.
New brand was founded by former track and field teammates
June 30, 2021
The company offers four powder blends: ‘Calm’, ‘Focus’, ‘Sleep’ and ‘Skin’, as well as four standalone jars of Ashwagandha Extract, Holy Basil [Tulsi] Extract, Lion’s Mane Extract and Mucuna Extract, that can be added to coffees, teas or more.
There’s a growing emphasis on mental and emotional wellbeing as consumers take a more holistic approach to health. That’s why Innova Market Insights identified “Mood: The Next Occasion,” as one of its Top Trends for 2021.
The new ready to drink beverage is lightly caffeinated with Assam black tea and is naturally sugar free
June 2, 2021
Alchemyze released Adaptogenic Chai Concentrate and ready-to-drink Adaptogenic Chai Latte. Adaptogenic Chai Concentrate Spiced Black is lightly caffeinated with Assam black tea and naturally sugar free.