Alternative proteins, which include cultivated, plant-based, and fermentation-derived proteins, represent an opportunity to reduce risks and improve the efficiency of meat production, while offering consumers the meat-eating experience they crave. Rethinking how meat is made can decrease emissions, protect human health, ensure food security for all, and maintain and improve biodiversity. Good Food Institute
is calling on governments around the world to invest $10 billion each year in R&D and commercialization to deliver the full benefits of protein diversification.
The new drinks contain 6g of plant-based protein, adaptogens, maca, ashwagandha, and reishi
May 3, 2023
Packed with 16g of plant-based protein, these 100% organic, ready-to-drink protein beverages are boosted with adaptogens and super herbs including Maca, Ashwagandha, and Reishi to help support the body's ability to cope with stress.
Functional food brand launched its rebrand at Natural Products Expo West
April 5, 2023
Laird Superfood has revitalized several products to make them more functional, and they are launching on the Laird Superfood website and at retail partners. This new brand look and the Force of Nature campaign were created to reflect the passion of our consumers and deliver on Laird Superfood's mission.
The certified organic, ready-to-drink beverages are a combination of Lucky Jack’s frothy nitro cold brew, made from small batch-roasted beans, and a blend of superfood ingredients
March 8, 2023
Made with superfood ingredients for a health-focused cold brew, the canned lattes pack 130mgs of caffeine and contain 70-80 calories with 4-5g of sugar (depending on flavor), in addition to being gluten-free, nut-free, kosher and low in carbohydrates.
Kyowa Hakko celebrates launch of CENTR enhanced functional sparkling water featuring Cognizin® Citicoline
February 16, 2023
Kyowa Hakko USA is excited to announce the launch of CENTR Enhanced sparkling water, a functional beverage with a blend of nootropic and adaptogenic ingredients that includes its Cognizin® citicoline.
PLT Health Solutions, Inc. is offering its Rhodiolife® Rhodiola rosea ingredient in a water-soluble form in North America. This has the potential to dramatically expand the types of consumer products into which it can be formulated, tapping the consumer trend for new and more convenient delivery systems.
The drink-maker ferments real animal proteins without animals, leveraging flavor science and technology to develop protein consumption alternatives
October 19, 2022
EVERY Protein's performance among leading soluble proteins finally unlocked this super beverage from Pulp Culture, which required zero masking agents, sugar or other unnecessary additives to create its protein-boosted hard juice.
The new ready-to-drink beverage is designed for active lifestyles and dehydration recovery
August 31, 2022
Loaded with five diverse ingredients including vitamin B complex, anti-inflammatories, antioxidants, adaptogens and amino acids, Hangobi Is packaged in 12oz slim cans.
Adapto offers five types of oatmeal bowls which provide for five different beneficial effects
May 25, 2022
The focus of the company and its products is wholly on health optimization for consumers, and the foods are infused with high quality, full spectrum functional mushroom and botanical adaptogens.
To keep up with ever-changing global health protocols and guidelines, consumers have incorporated more healthy habits that might now become true behavior patterns
In 2021, brands paid attention to the movement towards healthier habits. This translated to fortification and adding ingredients; or conversely, removing some maligned ingredients.