New functional beverages deliver vitamins, antioxidants and electrolytes with bright, fresh look
July 7, 2021
ROAR Organic announced a new recipe for its line of beverages, that are now fortified 100% daily value of energy and immunity vitamins B5, B6, B12 and C, as well as antioxidant vitamins A and E, and electrolytes from coconut water.
The company’s stateside expansion is fueled by consistent 400% YoY growth since launching in 2017
April 27, 2021
waterdrop®, a consumer packaged goods brand in Europe, made its debut in the United States through its eCommerce site (waterdrop.com) and a soon-to-open retail flagship in Miami.
Made with water, fruit juice, and electrolytes for taste, Frutly provides teens with flavorful hydration
April 5, 2021
PepsiCo released Frutly, a hydrating juice water designed with teens in mind. A newcomer to the juice aisle, Frutly (fro͞otlē or fruit-ly) is made with water, fruit juice, and electrolytes for taste to provide flavorful hydration and a good source of vitamins C and E.
New hydration beverage comes in response to consumer demand for lower calorie, lower sugar functional beverages
March 24, 2021
Electrolit, a premium hydration beverage made from pharmaceutical quality grade ingredients, launched its Zero line in response to growing consumer demand for lower calorie, lower sugar functional beverages. Electrolit Zero will ship across the US in three flavors: Berry Blast, Lemon Breeze and Fruit Punch Splash.
Hydralyte Plus Immune System Boost has 75% less sugar and 4x the electrolytes of a sports drink
October 28, 2020
According to the company, Hydralyte is scientifically formulated with the right ratio of glucose and electrolytes to hydrate more effectively than sports drinks or coconut water with far less sugar. Hydralyte Plus Immune System Boost has 75% less sugar and 4x the electrolytes of a sports drink.