Rabobank has published a new report identifying a new type of food consumer, the “hybrid consumer."
May 28, 2013
The bank says this new consumer will polarize the food retail spectrum and have significant implications for food companies, food retailers and foodservice companies.
Four in 10 Britons will be forced to cut back on spending on food on the coming months as households experience the tightest squeeze in living standards since the 1920s.
Americans consider protein important in maintaining a balanced diet, but a recent study shows that a quarter of them find protein-packed food too expensive.
A new survey of U.S. consumer perceptions of agricultural technology shows a strong majority would be willing to purchase foods made with wheat produced using biotechnology if the innovations delivered nutritional or environmental benefits.