ROAR Organic, a rapidly growing beverage brand redefining hydration, is turning up the flavor with the launch of its bold new Dragon Fruit Punch, now available in their organic ready-to-drink lineup. ROAR is also teaming up with Plastic Bank, bringing a new chapter to the brand’s commitment to both great taste and global change.

ROAR Organic’s latest creation, Dragon Fruit Punch, is here to deliver enhanced hydration with a vibrant, tropical twist. Bursting with flavor, this new addition offers a refreshing experience with only 20 calories and 2g of sugar per 18oz bottle. Like all ROAR Organic flavors, Dragon Fruit Punch is packed with essential electrolytes, vitamins C, B5, B6, and B12, and antioxidants, all built on an organic coconut water base. Designed to support your lifestyle, Dragon Fruit Punch provides functional hydration.

While Dragon Fruit Punch is the star of the show, ROAR has also been making a significant impact in sustainability. In partnership with Plastic Bank, an organization committed to stopping plastic pollution and poverty, ROAR Organic has been removing one bottle from the environment for every bottle sold. To date, the brand has prevented 4.8 million bottles from entering the ocean, extracted 96,000 kg of plastic, and positively impacted over 33 communities. This collaboration underscores ROAR's commitment to Live Out Loud and make a meaningful impact on the planet.