Bluebird Hardwater, the industry disruptor behind canned alcoholic water, announced its latest innovation with the introduction of flavored varieties made with real juice. This launch marks a significant milestone for the brand, its first product extension since inception, and entrance to the West Coast with an expansion into Southern California.
This innovative creation fills a gap, offering a cleaner, more refreshing drinking experience, according to the company. Founded on the idea of a better way to drink, Bluebird Hardwater is committed to helping its customers live their best lives by emphasizing the easy-going and easy drinking experience that comes along with the new product.
With 88 calories per 12oz serving, the new Lime, Cranberry, and Pineapple flavors are made up of real fruit, and premium spirits with ultra-purified water at an ABV (alcohol by volume) of just 4.5%.
Product details:
- Vodka Water + Lime: Made with a clear, smooth vodka, purified water and a squeeze of lime juice, Vodka + Lime is a bright drink that highlights the clean taste of vodka without the usual bite.
-Vodka Water + Cranberry: Made with a clear, smooth vodka, purified water and real fruit, Vodka + Cranberry offers a refreshing twist.
-Tequila Water + Lime: Made with a premium Blanco tequila made from agave, purified water and a dash of lime juice, Tequila + Lime is a crisp drink that's smooth start-to-finish.
-Tequila Water + Pineapple: Made with a premium Blanco tequila made from agave, purified water and real fruit, Tequila + Pineapple offers an easy-to-enjoy tropical flavor experience.
In a strategic move to provide canned alcoholic water to more consumers, Bluebird Hardwater will expand to the West Coast, debuting in Southern California through Stone Distributing Company. The new flavor varieties will be available for purchase at local Ralphs and Total Wine locations. This expansion brings Bluebird Hardwater to four states: California, Florida, New York and Tennessee, with plans for nationwide distribution by the end of 2024.
Available in convenient eight-packs, these new beverages can be purchased for $19.99 per variety pack at local retailers and $5.00 per can at local bars and restaurants.
