CauliPuffs officially entered the market, offering a healthier alternative to traditional snacking options.
CauliPuffs, a family-owned business from Central Coast California, debuted the wholesome puffed snack line, made from a blend of cauliflower, rice and corn. Each crispy puff is gluten free, soy free, non-gmo and lovingly baked in the United States.
CauliPuffs is made with avocado oil, rather than traditional seed oils, and come in a variety of different flavors, including White Cheddar, Honey BBQ, and Vegan Salt & Pepper. Each puff is packed with flavor, but without any of the guilt that comes along with most unhealthy snacks.
Created by seasoned CPG designer, Joey Rosa and healthcare provider, Thai Lan Tran, a dynamic family duo, with two young girls, living in Salinas, Calif.
Salinas is known as the "salad bowl" of the United Sates with Salinas' rich crop of leafy greens and veggies, the couple had nutritious options to choose from, but one vegetable stood out – cauliflower. With its healthy benefits, versatility, and overall cute appearance, the couple decided to make cauliflower the star of their new snack venture.
As a company that cares about health and well-being, CauliPuffs partnered with the Gluten Intolerance Group (GIG), and its partner GIG Cares, to help fight food insecurity by providing families in need, across the country, with healthy snacks.