SNICKERS® announced SNICKERS Hi Protein bars, a new performance nutrition bar. SNICKERS Hi Protein bars feature the same satisfying chocolate, caramel and peanut ingredients iconic to SNICKERS but now packed with 20g of protein offering the nutritional profile consumers expect, with a familiar taste.
Whether consumers are an extreme athlete or perhaps emerging as exercise-curious, SNICKERS Hi Protein bars are the satisfying solution for people who want the benefit of high protein without sacrificing on taste.
SNICKERS Hi Protein bars will be available at select retailers beginning January 2023, with the product set to be available nationwide later in the year. SNICKERS Hi Protein will be available in a single size (2.01oz) bar.