GATSBY chocolate expanded its line of permissibly indulgent chocolate products with its brand-new Peanut Butter Cups and an additional flavor of its innovative chocolate bars, Sea Salt Extra Dark. GATSBY chocolate contains all the decadence of premium chocolate but with significantly less calories and sugar.
After the brand's initial launch in June 2021, GATSBY chocolate reformulated and rebranded, creating an even more melt-in-your-mouth indulgence. The bar contains approximately half the calories compared to leading low-sugar chocolate bars.¹
Available online, GATSBY chocolate also unveiled its latest innovation: Peanut Butter Cups. Each peanut butter cup is acombination of two fan-favorite flavors (milk chocolate and peanut butter) and is only 50 calories per cup – making it the lowest-calorie peanut butter cup by far on the market, and it's even about half the calories compared to the leading low-sugar peanut butter cups!²
Peanut Butter Cups: The product contains less than half the calories and a quarter of the sugar compared to the premium peanut butter cups on the market.²
Sea Salt Extra Dark: This chocolate bar is vegan with only 60 calories and 2g of sugar per serving and provides a savory boost to a rich and decadent dark chocolate.
GATSBY chocolate is redefining indulgence by delivering chocolate for less than half the calories and a fraction of the sugar compared to other premium chocolate. To innovate chocolate in this way, GATSBY created a recipe using ingredients like allulose (a sweetener that naturally occurs in fruit such as figs) and a keto-friendly MCT oil, resulting in a chocolate bar that cuts the extra calories and sugar without compromising on taste or texture. GATSBY's decadent chocolate bars and peanut butter cups are now rolling out in stores in retailers across the country and online.
¹Based on approximate values calculated using a 30g serving and applicable nutrition fact panels
²Based on approximate values calculated using a 20g serving and applicable nutrition fact panels