Ready, Set, Food!, a leader in all-natural, organic early allergen introduction, announced the official launch of Stage 3, the third installment of its guided system, which offers babies continued exposure to peanut, egg, and milk, while introducing the other top six allergens, tree nuts – cashew, walnut and almond – as well as wheat, soy and sesame.
Ready, Set, Food! also announced the launch of #OneMoreBaby, a nationwide donation program, in an effort to give every baby the best chance at a healthier future, especially families in need. The company is partnering with a network of children's hospitals to donate a six-month supply of its early allergen introduction system to each baby delivered. This will provide access to thousands of families in need across the country, and ensure they have the tools to safely and easily give their babies a chance at food freedom, and a healthier future.
Developed by parents, for parents, following first-hand experiences with their kids' own childhood food allergies, the all-star team behind Ready, Set, Food! is composed of leading physicians and experts in allergy research, including co-founder and allergist-mom, Dr. Katie Marks-Cogan. Co-founders Daniel Zakowski, Dr. Andrew Leitner, and Dr. Marks-Cogan are determined to make allergen introduction convenient, unintimidating, accessible and exceptionally safe for fellow parents.
Ready, Set, Food!'s three-stage guided system allows families to safely and easily introduce their babies to the top nine food allergens by mixing them into a bottle or food. Stage 1, which starts as early as four months, is designed to gradually introduce the top three allergens (peanut, egg, and milk) through a bottle, while Stage 2 provides continued exposure, an essential piece of the early allergen introduction process. For those babies consistently eating solids, Stage 3 offers continued exposure to peanut, egg, and milk, while introducing the other top six allergens, cashew, almond, walnut, sesame, soy and wheat. Each stage implements pre-measured, easy-to-use, mess-free packets featuring organic and all-natural ingredients without any added sugar or additives, which can be simply mixed into breastmilk, formula, or food (depending on the stage) until baby is regularly eating these foods over an extended period of time.
In addition to the latest United States Department of Agriculture (USDA) guidelines on the introduction of allergenic foods, the American Academy of Allergy, Asthma, and Immunology (AAAAI) and American Academy of Pediatrics (AAP) suggest that parents begin introducing allergens to their baby as early as four months.