Prepared Foods showcases new functional foods, drinks and supplements introduced in October 2020.
Keto Superfood Snacks
MCTco, Marina del Rey, Calif., introduced three “boosted” flavors to its line of MCTBars: Berry Beautiful, Lemon Boost and Banana Beautiful.
“In addition to the high quality ingredients found in all of our MCTBars, each of these new flavors offers their own unique health and beauty boosts that support our customers’ lifestyle and goals,” said MCTco’s CEO and Co-Founder, Joe Christensen.
Christensen says ingredients in all MCTBars offer nutrients to support flexible joints, strong hair, nails and bones, along with improved cognition and long-lasting energy. Berry Beautiful includes biotin and vitamin E. Lemon Boost includes lemon oil, turmeric and ginger. Banana Beautiful includes biotin and vitamin E with Bananas Foster Crème Brûlée as flavor inspiration with hints of cinnamon.
All MCTBar flavors are available online at MCTco.com and Amazon, and at a rapidly growing list of retailers, including grocery stores, gyms, and workout studios.
Functional Fluids
Elements LLC, New York, N.Y., introduced Elements, a new brand of adaptogenic canned drinks. The line includes four 11.5oz varieties: Vitality (zesty Ginger Orange flavor), Focus (Blueberry Lemon) Calm (Vanilla Apple Cider), and Sleep (Cherry Vanilla Almond flavor).
Officials said the non-carbonated beverages are “an easy addition to a healthy daily routine with only 20-25 calories and 4g of sugar per can.” With fewer calories than an iced tea and no added sugar or artificial sweeteners, Elements drinks are non-alcoholic, vegan, non-gmo, and gluten free.
“Adaptogens are really starting to gain popularity as people realize how effective they are,” said Elements Founder & CEO Steven Izen. “But in powder or tablet form, it’s tough to incorporate them into your daily routine. Elements makes it convenient and delicious to drink adaptogens daily.”
Post-Lunch Lift
InnoBev Ltd., New York, N.Y., introduced BioLift, a new botanical beverage “formulated to sync with the body clock to overcome the afternoon slump known as Post Lunch Dip (PLD).”
“BioLift was shown through three clinical trials to increase productivity, reduce brain fog, and maintain clarity for higher performance. But, unlike its caffeinated competitors, BioLift does not increase pulse or blood pressure,” says Eli Faraggi, founder of InnoBev.
BioLift is available in three varieties: Mandarin Orange, Melon Lime, and Mixed Berry. All three contain only 10mg of caffeine and are low-glycemic, non-GMO, gluten-free, and low in calories. BioLift products are made with all-natural plant extracts including ginkgo biloba, elderberry, and guarana.
Faraggi says BioLift is the first beverage in the United States that’s sweetened only by a low glycemic carob extract designed to reduce sugar fluctuation.
