Vie-Del Company, a family-owned grape processor and supplier of bulk juices, concentrate, brandy, wine and spirits in Fresno, Calif., announced that it signed a definitive agreement with Constellation Brands US Operations, Inc., a wholly-owned subsidiary of Constellation Brands, Inc., to acquire CBUSO’s grape concentrate and high-color concentrate business. The transaction is subject to customary closing conditions and requires Federal Trade Commission (FTC) review and clearance. Terms of the deal were not disclosed.
The agreement includes CBUSO’s Mega Purple, Mega Red, MegaNatural, and Canandaigua Concentrate brands used in CBUSO’s concentrates and high-color concentrate business and certain intellectual property, inventory, goodwill, interests in certain contracts, assets, and liabilities. Vie-Del plans to incorporate the MegaNatural High Color Concentrate product lines under the corporate Vie- Del Company brand and legacy product lines. This acquisition strengthens Vie-Del’s capabilities and positions the company as a leader in the high-color concentrate business.
