Way2B LLC, a healthy lifestyle consumer products company, introduced a line of functional plant-based water beverages. Way2B Way Better Water™ Drink is now available in individual-serving bottles at Lunds & Byerlys and Cub Foods stores throughout the Twin Cities metro, and at Amazon.com through its Launch Pad program.
Way Better Water Drink is powered by premium plant sterols, through a proprietary, industry-first water-soluble solution, which is tasteless and odorless. Plant sterols are clinically proven to provide numerous health benefits, such as lowering cholesterol levels, supporting cardiac health, prostate health, liver function and collagen maintenance. Plant sterols occur naturally in grains, vegetables, fruits, legumes, nuts and seeds, but it's difficult for people to get the daily, recommended dosage. Each bottle of Way Better Water Drink contains one of the two recommended doses of sterol, providing a convenient way for consumers to increase their sterol consumption.
The health benefits of plant sterols are documented in scientific literature. The Council for Responsible Nutrition (CRN) estimates if everyone in the US consumed 2g of plant sterols per day, there would be:
• An 11% reduction in the risk of coronary heart disease
• A $3.3 billion net healthcare savings per year
• A reduction of 300,000 coronary heart disease events per year
Way2B Way Better Water Drink comes in four all-natural flavors: lemon, orange, berry, and plain. The product is available in single-serve, 12 fluid-ounce bottles in the grocery store refrigerated section for $3.49 - $3.99 and at Amazon.com in 6-packs for $22.79.
