Arnold®, Brownberry® and Oroweat® Bread, bakers of nutritious premium breads, launched its newest line of breads – Simply Small. With only 10 slices per bag, Simply Small fights food waste by meeting the needs of single-person households by providing them with just the bread they need.
According to the United States Census Bureau, 28% of US households are single-person households – the fastest growing household size in the US. While this is a huge segment, the current bread aisle is saturated with larger loaf options meant for bigger families. This leads to single-person households not purchasing bread or purchasing bread they can’t finish, resulting in stale leftovers. The alternative is to buy the bread and freeze it, but that sacrifices the quality. With food waste being the main reason why consumers do not buy bread, Simply Small’s 10-slice package is a solution for those concerned with feeding just themselves.
Baked with premium ingredients, Arnold®, Brownberry® and Oroweat® Simply Small is available in Honey Oat and White with Whole Milk varieties. Both varieties have no added nonsense: no artificial preservatives, colors or flavors as well as no high fructose corn syrup and 0g Trans Fat. Simply Small is currently available at select retailers on the east and west coasts with plans to expand to more regions in the future.
Arnold®, Brownberry® and Oroweat® Simply Small is now available at major retailers on the east and west costs for a suggested average retail price $2.49. Arnold®, Brownberry® and Oroweat® sells premium bread selections in the US, including Whole Grains, Country and Organic sliced breads and Sandwich Thins® Rolls.