At grocery stores nationwide, consumers will find $1.00 off coupons on boxes of select Post Shredded Wheat (Original, Wheat ‘N Bran and Big Biscuit), Post Grape-Nuts Flakes and Post Raisin Brain cereals for any type of honey product purchase as well as Simply Potatoes, Powerbar Plant Protein Bars and Crystal Farms AllWhites or Better’n Eggs.
The program, which runs through September 2018, involves multiple Post Holdings, Inc. businesses and brands, including Michael Foods and PowerBar. It is designed to provide deep savings for consumers in the breakfast category while promoting more use of honey.
“It’s great to cross grocery store aisles with sister brands to provide this valuable offer to our consumers,” said Roxanne Bernstein, chief marketing officer at Post Consumer Brands. “We’re proud of the work the National Honey Board is doing to educate and promote the many benefits of honey and feel this promotion will encourage more appreciation for the sweet taste at the breakfast table.”