Fuchs North America introduces the “Celebrate Southeast Asia Collection,” a new line of distinctive seasonings, bases and flavors. The collection’s four unique and authentic items offer exciting and delectable takes on popular Southeast Asian dishes and flavors.
Among the collection’s offerings are seasonings and blends for proteins, sauces, and soups. These items also provide the starting point for food manufacturers to develop their own unique signature product offerings, with Fuchs’ culinary specialists at their side.
The New Collection
Fuchs’ new Celebrate Southeast Asia Collection includes the following four seasoning blends:
• Malaysian Style Curry Laska Sauce Base (pictured)
• Spicy Singapore Style Chili Seafood Seasoning
• Thai Style Gingered Butternut Squash Soup Base
• Vietnamese Style Meatball Seasoning
“Foods and flavors from Southeast Asia are on the rise,” explains Ken Wuestenfeld, Fuchs’s vice president of sales and technical services. “They’ve been permeating restaurant menus and grocery store shelves in recent years and will continue to grow in popularity.”
“Americans are becoming more interested in trying new and exotic foods from all over the world,” he adds. “Our newest collection truly is a celebration of Southeast Asian cuisine, introducing consumers to a selection of delicious Southeast Asian inspired flavors.”
Fuchs helps food companies make sense of the trends and tap into where the culinary energy is strongest. In this spirit, each of the items that make up Fuchs’ Celebrate Southeast Asia Collection has its own unique inspiration and flavor profile, yet all of them draw on the authentic characteristics of the diverse Southeast Asian culinary traditions.
Sensational Soup Base
Elizabeth Lindemer, CEC, Fuchs’ corporate executive chef, worked to develop blends that meet consumers’ high expectations of authenticity.
“For our Thai Style Gingered Butternut Squash Soup Base, we were inspired by Thai cuisine’s use of strongly perfumed spices and spicy flavors to recreate a fall classic with twist,” she says. “This delicious vegan soup fuses naturally rich and sweet butternut squash along with creamy coconut, complex and peppery ginger and finishes with bright citrus and herbal notes.”
Seasonings for Proteins
Fuchs’ Celebrate Southeast Asia Collection features two items to take protein to the next level.
First is a Vietnamese Meatball Seasoning, which is reminiscent of Hanoi’s ever intriguing cuisine. It features a flavorful blend of bold spices and fragrant herbs with savory garlic and onion.
“Our seasoning creates meatballs that are perfect for snacking right off the grill, in a Bahn Mi, tossed in a soup or served with noodles,” Lindemer says.
Second is a delicious and versatile Spicy Singapore Style Chili Seafood Seasoning which is perfect for shrimp, scallops, salmon, and even crab.
“We’ve put our own spin on the classic and iconic Singapore Chili Crab dish to create a seafood sauce that exhibits the same spicy, sweet and luxurious appeal,” Lindemer adds.
Spicy Sauce Base
Not only is Fuchs’ Malaysian Style Curry Laska Sauce Base organic compliant, but it’s also a vibrant addition to any side dish or entrée.
Lindemer suggests: “Enjoy as plain laska by simply serving noodles with the sauce, or add chicken, shrimp, bean sprouts and fresh mint for a hearty fall meal.”
Custom Solutions, Too
Wuestenfeld says the strategy behind all of Fuchs’ offerings like the Celebrate Southeast Asia Collection is to help food manufacturers create irresistible new items that build on culinary traditions, but that are also unique.
As Wuestenfeld explains, the development process is a combination of science and art.
“We stay on top of consumer taste trends,” he notes. “Our goal is to help food companies develop new taste sensations that they can call their own – offerings that are unique and stand out.”
With each customer, Fuchs North America goes from conception to manufacturing to delivery of an approved flavor as quickly as possible.
“We have a wide range of flavor bases at the ready, and, as a result, we can provide samples for immediate testing,” Wuestenfeld says. “Then we customize and refine the flavor to attain exactly the taste characteristics our customer is seeking.”
Complimentary Samples Available
For a limited time, Fuchs North America is offering complimentary samples of the items in its new Celebrate Southeast Asia Collection.
To request samples, contact Rebekah Wicke toll-free at 800-365-3229. You may also e-mail your request to rwicke@fuchsna.com or visit www.fuchsna.com/SEAsian.
About Fuchs North America Fuchs North America is a leading producer and supplier of value-added seasonings, spices and flavor systems to the food manufacturing and foodservice industries. With a heritage that extends back more than 75 years, the company specializes in the development of full flavor systems, custom flavor profiles and seasoning products – including supporting some of the world’s largest and best-recognized food brands.
Fuchs North America’s seasoning specialists are experts in anticipating and identifying consumer trends – and converting them into successful flavor profiles. They work closely with food technologists and product development personnel at client companies to design distinctive, differentiated flavor systems. Fuchs products are made in a precision processing environment that ensures consistent, repeatable quality, order to order.
Since 1990, Fuchs North America has been part of the worldwide Fuchs Group, the largest privately-held spice and seasoning company in the industry. The Fuchs Group serves food manufacturing, foodservice and retail segments, backed by secure, quality sourcing plus state-of-the-art production facilities on four continents.
Visit www.fuchsna.com for more details.
