Diane Wallace has assumed the role of vice president, retail marketing, for Coca-Cola North America.
Wallace will be responsible for key disciplines that include retail strategy, category strategic advisory, customer marketing, strategic selling capabilities and customer/trade communications.
Wallace joined Coca-Cola North America in 2003. Prior to that, she held leadership roles with Eastman Kodak and The Quaker Oats Company.
Marketing Leadership Change at Coca-Cola
Diane Wallace has assumed the role of vice president, retail marketing, for Coca-Cola North America
Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!
