“Meet ice cream’s Italian cousin, gelato.” That’s how Nestlé Dreyer’s Ice Cream Company, Oakland, Calif., de-scribes new Häagen-Dazs Gelato.
“As the first super-premium national brand to offer gelato, we wanted to make sure we got every detail exactly right by providing those who know and love our brand with the perfect expression of the Italian experience,” says Cady Behles, Häagen-Dazs’ brand manager.
Nestlé offers seven Italian-inspired flavors at retail and three for foodservice distribution. Those include Stracciatella, which folds rich, chocolaty shavings into smooth, sweet-cream gelato; Sea Salt Caramel, which combines ribbons of sea salt caramel into creamy caramel gelato; and Black Cherry Amaretto, a blend of black cherries with amaretto liqueur. In the U.S., the Häagen-Dazs trademark is licensed to Nestlé by General Mills.