October 29/Plainsboro, N.J./PRNewswire -- Firmenich celebrated the inauguration of its new state-of-the-art encapsulation facility on October 25 at Karawang International Industrial City, near Jakarta, Indonesia, in the presence of CEO Patrick Firmenich and other senior Firmenich executives, top officials from the Indonesian government, and the Swiss ambassador. The facility is dedicated to the production of the company's proprietary flavor encapsulation technology, Durarome, and represents an initial investment of $30 million. 

This new facility supports Firmenich's global strategy to invest as closely as possible to its customers.  "We are thrilled to be here in Indonesia today and moving forward into the future," said Firmenich. "This is evidence of the importance that the Firmenich Group gives to new emerging markets."

"Strengthening our operating capacity is a fundamental step to helping our clients generate value for their consumers, at the right cost and with the right level of service. We are committed to the food and beverage industry and the consumers in this significant region," added Aldo Uva, president of the company's Flavors Division, also in attendance. 

While Firmenich has been present in Indonesia since 1994, this is the first country outside of the Americas where the company has established a production site for Durarome. Firmenich will also launch a new variety of Durarome to be produced at the new facility; a high load Durarome aimed at applications requiring greater flavor intensity while still requiring a very cost-effective flavoring system.