Both items are made with 100% whole grains and are certified gluten and peanut free. In addition, they contain 50% less fat than regular cheese and graham cracker snacks.

"We've been researching ways that we can assist in the fight against childhood obesity and felt the timing was right to launch a new product line that would appeal not only to kids, but also serve as a tasty, better-for-you snack that the entire family could enjoy," said Jim Garsow, director of marketing for the Crunchmaster brand.

Crunchmaster Crisps are packaged in a foil bag in a box to maintain quality and freshness and have a suggested retail price of $2.48. They will be available for shipment to supermarkets and club stores nationwide starting in August.

All Crunchmaster products are manufactured in the U.S. by TH Foods and certified gluten free by the Gluten Free Certification Organization (GFCO).

 From the June 15, 2012, Prepared Foods Product of the Day