March 1, 2011/Prepared FoodsMagazine -- Puratos is taking to the road with a fully-equipped, mobile sensory analysis lab that will travel around the U.S. and Canada this year. Able to conduct tailor-made sensory analysis projects for Puratos' customers, the Sensobus will collect data from consumers in pre-defined locations, as they are on their way to or from daily food shopping trips. This spacious, mobile sensory laboratory creates a comfortable environment for consumers to share their opinions about everyday food needs. Approximately 300 consumers can take part in food research questions per day, according to Puratos; it is the company's mission to gain the opinions of over 25,000 in the unit's first year of operation. Puratos Corporation, 800-654-0036,www.puratos.us