July 28/Salinas, Cal./Marketwire -- Organic Alliance Inc. has launched a newly redesigned website. This website provides a new platform for Organic Alliance to communicate its brand, products and innovative work in sustainable food and agriculture. It also features a search engine that allows consumers to track where their Organic Alliance product came from and view media that communicates the story of the farmers who produced the product.

"We are excited about the new website. It communicates our work and products very effectively while giving consumers a chance to interact with the supply chain by tracing their products and experiencing the producer story," stated Chris White, director of Global Business Supply Chain Development.

From the August 16, 2010, Prepared Foods E-dition