Each year, New York University’s Stern Center for Sustainable Business (CSB) partners with Circana (formerly IRI) to examine consumer purchases of sustainability-marketed consumer packaged goods (CPG). Last March, the partners released their fourth annual report, which summarized 2022 consumer insights and behaviors data.
Next year promises to bring challenges, with high prices and sagging consumer confidence impacting consumer behavior. Foodservice stakeholders once again need to tap into their reserves of creativity to thrive.
"Maximizing pleasure and minimizing stress, as one Trendspotter put it, encapsulates the panel's picks for 2024," said Denise Purcell, vice president, resource development, for SFA.
As we venture into the culinary landscape of 2024, the food and beverage industry will reflect trends bubbling up from 2023. Even so, Imbibe still expects some transformative changes coming with a new year.
In 2024, expect brands to help consumers live longer, healthier lives; balance their needs for health and pleasure; and unlock new conveniences from technology. Here's a look at each area.
Every year, Innova Market Insights compiles its Top Ten Food & Drink Trends. The company's latest research shows that food price inflation and the need to cut back on expenses continue to affect consumer markets worldwide.
Functional foods and flavors continue to climb in popularity as such foods achieve just that: beyond providing nutritional benefits, they bring flavor, comfort, and excitement to the table. Among these, immunity-targeting products are in the forefront.
Gen Z’s dietary preferences are evolving. To appeal to them, diet and nutrition brands will need to embrace international flavors and cuisines. We predict growth in categories that successfully blend Gen Z’s desire for nutritious, plant-forward foods with their craving for authentic, internationally-inspired flavors.
Caffeine with added benefits, going back to basics in the plant-based category, complex heat from global peppers, and water conservation and stewardship are all among the food trends expected to rise in popularity across the industry in the next year.
“We were thrilled when Francia approached us with her vision. Her passion to bring to life her grandmother's recipe—inspired by her passion for cooking and experience growing up in Los Angeles—resonated with our own commitment to bringing to consumers the flavors of Mexico raised in LA,” said Diana DeLoza, LA VICTOIA director of marketing. “…Together, we created a salsa that celebrates the rich heritage of Los Angeles and brings it to tables everywhere.”
This month’s survey includes new innovations from Hostess, Mondelez and Bimbo Bakeries
December 1, 2023
"We are thrilled to partner with Mott's and Hawaiian Punch to include nostalgic flavors households love and enjoy," said Brian Owens, Café Valley CEO. "Adding these celebrated brands to our variations of Mini Muffins and Ring Cakes as easy, on-the-go baked goods expands Café Valley's potential, and we couldn't be more excited to share that with our fans."