The top eating pattern cited was intermittent fasting (10%). Diets considered at least somewhat restrictive of carbohydrates were well-represented, including Paleo (7%), low-carb (5%), Whole30 (5%), high-protein (4%), and ketogenic/high-fat (3%). Younger consumers (age 18 to 34) were more likely to follow a specific eating pattern or diet than those 35 and above.

Palm oil is 100% natural and rich in antioxidant vitamin E (tocotrienols). Palm fruit oil also increases “good” HDL cholesterol, compared to other saturated oils, such as coconut oil, to promote healthy cardiovascular health. Meanwhile, the fact that palm oil is trans fat-free makes it an effective, attractive ingredient in numerous formulations.