Kerry Hughes

Kerry Hughes

Kerry Hughes, MS, principal for EthnoPharm, is an ethnobotanist, herbalist, and author with a 20-year record of success in natural product development. EthnoPharm specializes in global natural product development and education, innovative product formulation, and nexus-of-market opportunity identification. Hughes is driven by a "tenacious fascination with the potential health-enhancing role plants can play." With a focus on ethnobotanical discovery and strategic innovation, Hughes and EthnoPharm continue to expand the boundaries of new natural product development, catalyze applied phyto-product breakthroughs, and bring to market new, efficacious, and profitable products that not only heal people but help protect the threatened global biodiversity.
Articles

ARTICLES

R&D: A Single or Double? -- May 2008

Kerry Hughes
Kerry Hughes
May 1, 2008
“A single or a double?” Most people immediately recognize the phrase refers to coffee, the second-largest dollar commodity in the world, next to oil. However, even though coffee is such a high-value commodity, its per capita consumption has been dropping over the past 40 years.
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Products: On-the-go Stabilizers -- January 2008

Kerry Hughes
Kerry Hughes
January 9, 2008
“Time-pressed Americans, seeking foods they can quickly consume at their desks, in their cars or at home, as they rush from one daily obligation to another, choose convenience over all other factors—including healthfulness, price and taste—when it comes to buying on-the-go food,” according to “On-the-go Eating in the U.S.: Consumer, Foodservice, Retailing & Marketing Trends,” a new report published in August 2007 from Packaged Facts.
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Organic Cream of the Crop -- July 2007

Kerry Hughes
Kerry Hughes
July 16, 2007
It seems odd that whenever one purchases a great cup of organic coffee, often the only creamer options available are powdered or non-natural. It seems pointless to ruin a great cup of organic coffee by dumping in non-organic (and often non-natural) creamers.
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