Articles Tagged with ''food for athletes''

UCAN is a popular energy source for runners and endurance athletes to fuel their training including professional runner Meb Keflezighi, the only marathoner in history to win the Boston Marathon, the New York City Marathon, and an Olympic Medal. In recent years, the product's popularity has expanded to a broader set of top professional and collegiate sports teams, thought leaders in fitness and performance, low carb enthusiasts, and weekend warriors seeking a steady, long-lasting energy source without sugar, caffeine, or stimulants.

All of these consumers are looking to improve nutritional intake and/or some aspects of health, wellbeing, performance, muscle growth and recovery from exercise. Of course, the sports nutrition market also is growing because of rising product distribution in mainstream outlets in all major markets. Previously, many products were relegated to sales through specialist health outlets (such as GNC) gyms and health clubs.

EMPACT provides safe energy, replenishing electrolytes, vital nutrients and branched chain amino acids (BCAAs) that help the body stay hydrated during physical activity, helps maintain muscle mass during exercise and weight management and support the development and post-exercise repair and rebuilding of muscle tissue and recovery. It is designed to provide a range of physical and mental enhancements that power its users through workouts, exercise and daily activities.

Like the other CELSIUS HEAT flavors, Jack’d and Orangesicle are thermogenic pre-workout drinks which feature the company’s proprietary MetaPlus formula, along with 2,000mg of L-citrulline and 300 mg of caffeine in each 16-ounce can. 

With a new set of ingredients also comes a new look. Colorful, bold packaging to brighten up a snacking routine and a window panel for a sneak peek at the bar itself makes the change fun and ingredient-forward. An overall upgrade for Health Warrior, the new Organic Pumpkin Seed Bar packs a punch.

Coromega Max Liquid Protein is different from protein powders and amino acid liquids because it’s crafted with a powerful combination of high-quality whey protein that’s emulsified with Coromega’s signature technology for better protein absorption and taste, plus emulsified MCT oil to help repair muscle and aid in post-workout replenishment and recovery.

ENDURE, an endurance sports drink, provides essential electrolytes and slow-release carbohydrates to support hydration and sustained endurance during exercise. Offered in two flavors, Berry Punch and Blood Orange, at 110 calories per 20oz bottle, ENDURE is now available at select independent gyms across the US, and online at killcliff.com.

The brand's name, The Clovis Culture, is derived from the historical diet of ancient paleolithic tribes (called Clovis) which encourages that the human body be fueled by all-natural foods such as meats, fruits, and vegetables rather than processed foods, dairy, and refined carbohydrates. Today, this is commonly referred to as "The Paleo Diet."

ALPHA-RECOVERY PLUS™, containing Alpha-GEE®, is an innovative advancement in recovery that relieves the pain of EII, while supporting the body's own natural healing processes.

Interest in protein and high-protein products continues to grow across the food and drink markets—despite the fact that most North American and European consumers already may have more than enough in their diets.