Building on its recent momentum and growth, Better Buzz Coffee Roasters unveiled a new line of Buzz Energy drinks.
Known for its innovative menu and high-quality offerings, the brand debuted ready-to-drink canned energy drinks and handcrafted mixed energy drinks, available at all 24 Better Buzz locations. Each of the crisp, refreshing drinks contains 110mg of caffeine, about the same amount as a cup of brewed coffee.
"We received great feedback from our guests in Phoenix about our Buzz Energy drinks. "Expanding these offerings brand-wide allows us to share these new, exciting flavors with all our guests so everyone can try a new Buzz this summer." -- Amanda Cameron, VP of marketing, Better Buzz.
Following its successful expansion into Arizona earlier this year, Better Buzz continues to capitalize on its popularity and customer demand. This latest product innovation marks the brand's foray into the energy drink market, catering to a growing segment of consumers seeking caffeinated alternatives to perk up their day.
Buzz Energy drink is in available in six varieties:
Handcrafted Mixed Drinks (24oz):
Burstin' Blue Raspberry: A blend of blue raspberry, coconut and lime, topped with popping candy
Always Sunny Citrus: A mix of blood orange and vanilla, topped with vanilla cold foam
Prickly in Pink Mojito: A prickly pear mojito, topped with lime and mint leaves
Ready-to-Drink Cans (12oz):
Original: A crisp and invigorating pick-me-up
Berry Pomegranate: A sweet and tangy mix of ripe berries and rich pomegranate
Fruit Blast: A vibrant combination of tropical and citrus fruit flavors
More product line extensions are in the works for rollout later in the year, featuring new flavors, sugar-free beverages, additional ready-to-drink beverages and more.
Better Buzz Coffee Roasters, which started as a four-wheel coffee cart, has grown into a beloved brand with 24 locations across California and Arizona. The recent expansion into the Grand Canyon State highlights the company's strategy to enter new markets while maintaining its core values of quality and innovation.
