Fresh Cravings, a family-owned snacking brand, announced two new innovative hummus flavors to its lineup: Tajín Chili Lime Hummus, developed in collaboration with Tajín, a chili lime seasoning, and Dill Pickle Hummus, which adds a pickle-flavored twist on Fresh Cravings' beloved Classic Hummus. Now available in the deli section of Walmart stores nationwide, these new flavors join Fresh Cravings' existing hummus lineup including Classic, Roasted Red Pepper, Roasted Garlic, Honey Jalapeño, Mediterranean, Lemon Garlic and Jalapeño Cilantro.
Fresh Cravings is both the fastest growing brand among refrigerated dips and boasts the highest absolute dollar growth among all hummus brands (SPINS 52 weeks ending 09/10/23). As the only hummus brand on the market made with Chilean Extra Virgin Olive Oil, Fresh Cravings' new hummus flavors include high-quality ingredients, including chickpeas and savory tahini, resulting in a smooth, nutty flavor.
The Tajín Chili Lime Hummus delivers a unique twist on classic hummus, bursting with Mexican-inspired spices, and infused with the bold and zesty flavors of Tajín's Clásico Seasoning blend of 100% natural chili peppers, lime, and sea salt. For pickle lovers, Fresh Cravings Dill Pickle Hummus features classic hummus ingredients topped with a tangy dill pickle flavor and a hint of garlic.
