Ocean Spray Cranberries, Inc., the agricultural cooperative owned by more than 700 farmer families, launched Frutas Frescas, a new line of light and refreshing beverages made with real fruit juice in a variety of exciting fruit flavors – all with fewer calories and sugar than leading juice drinks. The launch of Frutas Frescas builds on Ocean Spray's health and wellness-focused innovation, as well as brings to life the cooperative's mission of connecting farms to families for a better life.
Available in three flavor offerings rooted in the cranberry – Cranberry Pineapple Passion Fruit, Cranberry Lemon Raspberry, and Cranberry Raspberry Pear – Frutas Frescas is made with real fruit juice, no artificial sweeteners, and 100% Daily Value of Antioxidant Vitamin C per serving.
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In addition, Ocean Spray introduces two new flavors of 100% Juice – Cranberry Elderberry and Cranberry Watermelon – both a blend of flavors with no sugar added. This marks the first extension of flavors to the 100% Juice line since 2017. These launches accompany the newly available 64oz bottles of Growing Goodness™ product line, all available in Walmart stores across the country this month.
The suggested retail price of Ocean Spray® Frutas Frescas is $2.98 per 64oz bottle, Ocean Spray 100% Juice is $3.28 per 64oz bottle, and Ocean Spray Growing Goodness is $2.98 per 64oz bottle.