Heluva Good!, Utz Introduce New Dip Flavored Chips

Snack companies offer a new way to coordinate chip and dip pairings

Heluva Good!® Dips, in partnership with Utz Quality Foods, Inc. announced a new line of Wavy Utz® Potato Chips infused with the flavor of Heluva Good!’s most popular dips. Utz Heluva Good! chips offer the perfect combination of crunchy chip and signature dip flavor the two brands are synonymous with. Utz Heluva Good! chips are now available for a limited time in three varieties: French Onion, Bacon Horseradish and Jalapeño Cheddar.

A match made in snack food heaven, Heluva Good! is encouraging snack enthusiasts to mix and match their favorite chip and with any of their eight dip flavors. Coordinate Utz Heluva Good! French Onion chips with Heluva Good!’s French Onion Dip or pair Bacon Horseradish chips with White Cheddar & Bacon Dip for a zesty, cheesy, bacon experience. The gluten-free chips are available in 2.875 oz. size for $1.49 MSRP with limited distribution in the East.

NEW Utz Heluva Good! Chips:

French Onion – This chip contains fresh spices and a tangy onion flavor.
Bacon Horseradish – The zesty heat of horseradish and mouth-watering bacon flavor will leave you wanting more long after the bag is gone.
Jalapeño Cheddar— A combination of salt and spice with fiery jalapeño and cheddar cheese seasonings.

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